We help founders achieve product excellence by providing on-demand strategic expertise

For founders looking to….

  • Peak product group can help take your idea and craft a clear strategy to go from zero to one.

  • In today’s market, ideas are no longer enough to attract capital. We help build product strategy to help you standout.

  • Finding product market fit is more of an art than a science. We help reduce the setbacks and increase the speed of learning to find product market fit faster.

  • Markets change fast and we help your strategy adapt and improve with each turn along the way.

  • Lean on our experience building product teams from scratch as we help put the foundation in place for you to build a high performing team.

Lay the Foundation for Successful Fundraising

In 2024 venture markets are returning the to historical median in terms of time between fundraising rounds as well as round frequency. It is harder now to raise capital, especially at favorable terms to founders. On top of this, those funds need to last longer than in the past few years meaning room for error is continually shrinking.

At Peak Product Group we have seen first hand how having a well thought out product strategy leads to success in both fundraising & utilization of capital, setting your company up for sustainable growth & success.

Data From Pitchbook shows that the last 18 months the market has shifted from startup friendly to founder friendly investment terms

The four levels of product market fit as described by First Round Ventures

Break Through to the Next Level of Product Market Fit

Finding product market fit (PMF) is the hardest and most important thing early stage startups set out to acomplish. We like to think of PMF in terms of four distinct levels, a framework created by the team at First Round Ventures.

At Peak Product Group, we help founders identify the challenges holding them back from moving between levels and craft the strategies to help them reach that next PMF milestone.

On the path to product market fit, teams build valuable scar tissue from mistakes made along the way. Learning from these mistakes is essential to creating a valuable product. We strive to maximize learning while minimizing the unnecessary errors that can derail product success before achieving true market fit